Make your CRO services easier to sell.

The expertise is hard to explain

Discovery, preclinical and laboratory CRO services can span specialist teams, methods, facilities and technologies. Showing customers how those capabilities fit their programme isn’t always easy.

Your difference is difficult to show

Customers may be comparing several CROs offering apparently similar services. A list of capabilities doesn’t always show why your expertise, approach and infrastructure are different.

Don’t just list your capabilities. Show how they fit their programme.

Let customers explore the facilities, scientific workflows and expertise relevant to what they’re trying to achieve.

Explore your capabilities

Facilities, laboratories, instrumentation and specialist expertise.

Follow the science

Show how samples, studies and programmes move through complex scientific workflows.

See my programme

Help customers find the capabilities and expertise relevant to their programme.

Better ways to show what you can do.

Showcase complex capabilities

Digital Twins

Bring labs and workflows to customers

Virtual Workflows

Train teams without the lab

Immersive Training

Give BD teams better ways to sell

Sales Content

Built for the way CROs win work.

Use the same experience across your website, BD meetings, conferences and pitches, helping customers understand your capabilities wherever the conversation happens.

See it in action.

Turning a manufacturing facility into a global sales experience

Turning a smart factory into a scalable sales experience

Sales enablement built around a global sales team

Where this can lead.

600+ trained

Virtual labs across the business enabled 600+ sales reps to be trained efficiently.

“

The decision to move forward with CLOK was instantaneous due to their experience with educational environments.

Michalina Mackowski
Global Market Development Manager
Cell Culture Essentials | BID

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2× ROI by Year 2

Reducing the need to ship physical equipment for global events, demonstrations and training.

“

We used virtual tours for training and saved on shipping large instruments to global events by having interactive touch screens.

Dougie Smith
Head of Marketing & Commercial
The Binding Site

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118,000 ft² DMO digitised

Bringing Cellares’ commercial-scale Smart Factory to life through an interactive 3D experience customers could explore from anywhere.

“

Everyone loves it! The team has already begun discussing expanded functionality. Especially impressed by the last-minute changes.

Eric Edwards
Head of Marketing
Cellares Inc.

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10× GMP suites

Giving customers and prospects virtual access to a 60,000 ft² CDMO facility, without the time and cost of travelling to visit in person.

“

The result opened up our large scale CDMO facility to a global audience without needing to visit in person.

Rob Helliwell
Head of Marketing
Upperton Pharma

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Two firsts

Thermo Fisher Scientific’s first customer-facing VR experience, later awarded first place at the IHAO awards.

“

We were the first team to launch a customer facing VR experience for trade shows within Thermo Fisher in 2017

Earl F. Sison
Digital Implementation Manager
Pharma Services Division

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100,000 visitors

Creating the interactive experiences across 80 major roadshows, engaging 100,000 visitors and helping 45,000 families sign up to the nationwide campaign.

“

Really well done again to all of you and your team for such a fantastic job!

Nina Alexanderson
Head of Marketing and Events
Disney Wellbeing
The Walt Disney Company

A dream project

Bringing Agilent’s AriaMX real-time PCR system to life through an opera-inspired product film designed to make complex technology memorable.

“

If you are considering the creation of a marketing campaign, look no further.

Fred Ernani
Marketing Director
Agilent Technologies

EXENT. Anywhere.

Giving customers virtual access to Thermo Fisher’s EXENT system, without needing the physical instrument in front of them.

“

CLOK’s ability to bring an instrument to life on screen made them an easy choice for our virtual tour.

Jake Showell
Marketing Campaigns Manager
Thermo Fisher Scientific | PDX

Supporting BP’s senior leaders

Interactive learning experiences created for BP’s global leadership development programme.

“

Their innovative approach and ability to adapt during projects is something I have been really impressed with.

Ed Sparkes
Programme Lead
Accenture

2× Global life science brands

Re-engaged by the same client across two companies.

“

I first worked with CLOK at Thermo Fisher Scientific, then brought them onboard at Beckman Coulter Diagnostics.

Reel Mahmood
Demand Generation Marketing Manager EU
Beckman Coulter Diagnostics

Show customers what makes you different.

Let’s make your capabilities, workflows and expertise easier to explore, understand and buy.

Talk to us