Our Innovative Technologies award win
February 2023
Winner in Innovative Technologies
Huge congratulations to our team who worked on the Cell Culture Basics Virtual Lab. We are delighted to have received the recognition for ‘Winner in Innovative Technologies’ at the Global C2A awards earlier this year.
Ranked first for our category alongside Audi for their in car manuals technology it’s great recognition for one of our life science marketing campaigns to win such a prestigious award. We are delighted for our client team in California to see the results of working with our specialist team on the project.
With this being one of a series of in depth training labs our team have built for Thermo Fisher for training across a wide range of subject matters, it’s great to see such positive feedback from users and the industry.
About C2A
The C2A is an international awards program, and promotional platform for communication designers, agencies, graphic designers, freelancers, digital media designers, and the worldwide creative community. The most excellent campaigns, creative solutions, and ideas are selected and awarded by the renowned international C2A jury.
The C2A was created by the Farmani Group as the sister to the International Design Awards. C2A was born as a result of recognising the need for a program solely dedicated to discovering and awarding excellence in Communication Design on an international level.
See our winning entry
As part of a global communication campaign, Thermo Fisher Scientific asked us to to create an immersive environment where scientists could engage with lifesaving products and experience a fully operational Cell Culture lab from their desktop. Our response was to create a virtual interactive lab environment, with detailed 3D models and accurate workflows. Our solution records results and statistics as users work through their immersive journey. Built in Unity the virtual lab provides a level of functionality usually only seen in VR, providing sustainable, scalable customer engagement.
